| SONY - Bravia KLV-40BX400
40 inch BX400 Series BRAVIA LCD TV
The 40" (102cm) BX400 Series is simplicity at its best. All you have to do is
turn on the TV to relax, enjoy and be entertained. It's sleek design and key
features makes this TV all the more a valued addition to any home.
- Full HD 1080
- BRAVIA Engine™ 3
- Intelligent Picture Plus
- MPEG Noise Reduction
- 24P True Cinema™
- USB Photo/Music/Video

Live Colour™
Powered by an image processor using an algorithm specially developed by Sony,
Live Colour™ is able to reproduce incredibly vivid colours on screen. With four
user-adjustable settings available, you can choose just how vivid you want your
images to be. Whether it’s a brilliant blue sky or a bright red rose, everything
stands out so much more with Live Colour™!
Full HD 1080
Don’t miss a single thing with Full HD quality! From the smallest detail to
the brightest colour, everything appears clearer and more lifelike for a truly
immersive experience.
Plus, with so many HD source options – from HD broadcasting, Blu-ray Disc™
players, HD Handycam® camcorders, HD Cyber-shot digital cameras, to your
PLAYSTATION®3 – it’s easier to enjoy quality images than ever before!

These sharp images really bring out the feel of the material and impact of
the subject matter. The difference between HD picture and SD quality is
immediately noticeable. The wider 16:9 aspect ratio of HD approximates the shape
of the human visual field, making you feel like you are actually in the picture
BRAVIA Engine 3
In LCD televisions, the main determining factor for picture quality is the
processing engine. BRAVIA Engine 3™ is a high definition video processor which
reproduces pictures with higher contrast, superior colours, and amazing clarity.
Best of all, you can enjoy these high quality images regardless of whether the
source is in SD (Standard Definition) or HD (High Definition).

Intelligent Picture Plus
Analogue broadcast (RF) and video input signals sometimes contain noise that
can affect picture quality. Intelligent Picture Plus, together with Intelligent
Signal Booster and Picture Optimisation, effectively "cleans up" the image for
beautiful and clear noise-free scenes.
MPEG Noise Reduction
BRAVIA televisions have an intelligent MPEG Noise Reduction (NR) feature that
gets rid of both speck-like noise around subtitles and block noise that are
usually found in fast-moving scenes. Effective for SD, HD, and even upconverted
images, MPEG NR ensures a sharper and more beautiful result each and every time.
BRAVIA Sync
BRAVIA Sync lets you link all compatible devices together for a simple
one-push startup/shutdown process. Additionally, you can also operate these
devices using just the BRAVIA remote control. With BRAVIA Sync, it’s all about
convenience because entertainment should never be hard work!

Connect your Handycam® directly to a BRAVIA HD TV that is compatible with
BRAVIA Sync using a HDMI cable and the Handycam® playback screen is
automatically displayed. You can even control your home theatre system and your
Handycam® directly using BRAVIA's remote controller!
With such an easy operation, watching your recorded footage on a large-screen
TV just became even more enjoyable. Redefine the way you set up your home
theatre system with BRAVIA Sync. |